Howard Telford, Senior Beverages Analyst, Euromonitor InternationalEditor’s Note:
Senior Beverages Analyst Howard Telford, of Euromonitor International, is one of the many distinguished speakers at the upcoming
World Tea Expo, June 15 – 17 in Las Vegas (with a pre-conference program June 13 – 14). Telford is also one of the featured experts in the World Tea Expo white paper, “Advancing the Business of Tea: How Key Vertical Markets Can Profit from Tea.” Delve into World Tea Expo education now by
downloading the white paper and gleaning insights from Telford in this valuable article.Cracking the Code on PremiumizationThe Emerging, Emerging MarketsWhat Drives Growth in Tea?World Tea ExpoHoward Telford is a senior beverages analyst with Euromonitor International
, a world leader in strategic research solutions and business intelligence. In his role on Euromonitor’s global beverages team, he provides insights on consumer trends and market performance in soft drinks and hot drinks across 80 markets. Telford’s insights have been cited in a variety of national programs and publications including CNBC News, the , Bloomberg and . A native of Bedford, England and long-time resident of Chicago Illinois, he holds his bachelor’s degree from DePaul University and his master’s degree from the University of Chicago. He has been with Euromonitor International for the last five years. For more insight on the tea industry, visit euromonitor.com/tea
.Telford is also one of the featured experts in the World Tea Expo white paper, “Advancing the Business of Tea: How Key Vertical Markets Can Profit from Tea.” Delve into World Tea Expo education now by downloading the white paper
The Emerging, Emerging Markets
What Drives Growth in Tea?
World Tea Expo
Howard Telford is a senior beverages analyst with
Euromonitor International