International Business Times
- Workers in closed tea gardens want protection of housing rights.
- Tea workers want their wages increased.
- Improved sanitation and clean, potable water on tea plantations are priorities.
- Medical care for tea workers in rural areas is lacking.
- Women constitute more than 50 percent of the workforce on tea plantations and often do not have access to education.
- Create a display promoting a charity that supports educating girls who work in tea gardens. Some that do are: The Learning Tea, Save the Children India and Kindernothilfe.
- Donate a percentage of Dec. 15 sales to the National Health Mission of India’s mobile medical units that provide medical care to tea garden workers. Market this initiative throughout the day and let customers know they are supporting a good cause with their purchases.
- Give a teabag to each customer with a fact about tea gardens attached to it, such as: “Did you know that tea workers in Darjeeling earn $2 per day?”
- Create an in-store sign that shows the journey a tea leaf makes from seed to cup.
- Highlight special tea tastings in honor of International Tea Day.
- Create a display that promotes fair trade teas such as The Republic of Tea, Numi, Partners Tea Co., Arbor Teas, Bigelow’s Organic Ceylon Tea, Rishi, etc.